Article Marketing

Writing Articles is a productive Internet Marketing Method that should not be ignored because of the many benefits to you as a marketer.

Article writing  is one of the most utilized Internet marketing methods to drive traffic to your website today.   People looking for answers and information research and read articles.

The benefits that writing articles will give your Internet business;

• educate your target consumer group in an effort to build long term, profitable relationships with them.
• When a person decides to click your website link they are pre-qualified because of your content.

• Article marketing is free.
• Provides a link to your website which increases traffic and you also obtain back links.
• If your articles are well written other websites will publish your content with a URL to your site.

• Writing articles improves your online “expert” reputation as well as building brand awareness.

Article Marketing Tips

1. Research and find your keywords that relate to your topic  Google AdWords keyword tool can effectively be used or any keyword tool such as free version of Wordtracker or Wordpot .
2. Use your keywords in your title, the first sentence and throughout your article approximately 2%.Use Live Keyword density analysis tool to check your percentage.
3. Position your URL in a very prominent position in the authors resource box then dazzle your readers with your professional background.
4. Really think about submitting your article to the proper category. Although your article may be “educational” is that really the most succint category?  Be kind to editors.
5. Write helpful articles and put the power of decision making in the readers court.  There is a time for promotions, this isn’t it.
6. Think of article marketing as a long term marketing strategy and be consistent with high quality submissions.
7. Coming up with fresh ideas about your market may be a challenge.  Look for trending topics that you could tie into your market, do more keyword research get creative.
8. If anchor links are allowed place it at a very strategic spot.
9. Don’t talk about yourself, no-one really cares.  People look for articles that solve their problems or answer a need.
10. Examples are a great way to lend credibility and  help validate your  statements in your readers mind.

Punctuation is Important!

An English professor wrote the words: “A woman without her man is nothing” on the chalkboard and asked his students to punctuate it correctly.

Males wrote:   “A woman, without her man, is nothing.”

Females wrote: “A woman: without her, man is nothing.”

Punctuation is powerful